Stuartek SEO Case Study 2017 | Real SEO Case Studies

Stuartek are a local commercial refrigerator repairs, servicing and maintenance company based in the South East suburbs of Auckland. For more than two decades, Steve and his team of specialists have delivered outstanding service to restaurants, supermarkets, cafes, hospitals, and many more.

Steve from Stuartek


What were the major challenges with previous agencies?

  • Having someone that I could work closely with that actually understood my business and understood some of our goals.
  • Service was very important to us and having someone to call that would actually answer and help us was important. We would call or email the previous agency and it would take a long time for them to respond. 
  • We had to put in a lot of effort to give them all of the information about our industry and business. There was little to no research done on their end.
  • It always seemed to come down to increasing budget. Whenever we were talking to our account manager it always seemed like the solution to increasing our ROI was spending more money on Google. However, we were not seeing any results from what we were spending which always made it difficult to justifying the extra investment.

Did you find that you were getting good results?

We were looking to increase phone calls and email from prospects. A lot of our calls and emails were not relevant to the services we provided. An example is that we would get a lot of phone calls for domestic refrigeration or other unrelated work that we couldn’t complete.

What have you found good so far with Digital Eagles?

Digital eagles are only a phone call away, which helps when I am out of the road all of the time.

There were no problems from the start, it was very easy to work with the team because they had done a lot of research into the industry, website and our business.

Digital Eagles made me feel like they treated my campaign like it was their own business. I know that these guys are running their own small business and they understand how important results are for me.

They told me exactly what the right solution was. They didn’t pressure me to invest a huge amount of money, they made some recommendations and worked with me to allocate the right spend to SEO and AdWords.


We have seen our Google rankings increase. We are now on page 1 of Google for multiple local search terms and they are getting us jobs. Because of the nature of our work, we are able to convert a lot of the leads.


Top Positive Moving Targeted Keywords
Stuartek Keyword Ranking Changes

After our first meeting and after the campaign went live we started to get relevant enquiries within days. We also found that we converted the leads really quickly.

We are just so happy with the team. These guys have turned our business around and we are really thankful for that.


Keyword Ranking Position Change Google


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